• scissors
    January 4th, 2009HARTHmmmm Things, Quickies, WooHoo

    WARNING: Unless you are blogging for money, have a multitude of sites, or basically bored out of your skull for the next 20 minutes .. I would probably read the NEXT post~! (boring alert)

    Net Income – 2008 – And Reflection

    Gross Earnings – $19,864.31
    Gross Expenses – $16,707.39
    Net Income – $3,156.92

    *ugh* .. where do I begin? Is this good? Or, is this not so good?

    Honestly .. I was hoping that I would break $25k revenues in 2008, and actually reach closer to $30k .. more than 4 times that of 2007. My traffic has doubled over the past year, and I was hoping it would be about 8 times more than in 2007.

    However, I still cannot quit my day job and still continue this HART-Empire Network as a part-time venture, despite the amount of time and involvement I have and spend online during the days, months and years. I think that if I had savings, or at least no debt obligations, and able to just spend 100% of my time on my online ventures .. I would be in a much better position that I am today. Basically I find myself putting out flames, and patching up holes and getting sidetracked on the little things … which take up time in my alotment of free time to be spending on the bigger things. In other words .. I’m not doing what I should be doing!

    Now, don’t get me wrong – you do see me out here – and I am having a ball doing this! Whenever I find myself in a situation that, well – I can’t really do anything productive or move forward with my network – I have been spending my time chatting, socializing, forum hopping and even tweeting! I surf, I help promote some of my sites, a lot of other people’s sites, and generally just “hang loose” while I try to imagine a better and wealthier life created because of all this.

    Yet – I think I am in a position that many have yet to achieve online with their blogging, and I also believe I *still* have great potential for greater success in 2009 and beyond with the HART-Empire Network. For these reasons, I have decided to share with you all of the juicy details of where my money came from, and where it went out to.

    Think of it as something my father would say to me growing up .. “Watch what I do .. and do the opposite!” Of course, I have great respect for my dad and actually worked with him in Public Practice between 1985 and 2003 and in a way, everything I learned has greatly been influenced by him, and my background.

    Meanwhile, I am very grateful for what I have and what I have built .. and I thank and appreciate all my online friends and supporters that have either helped me directly or inspired me indirectly to succeed and become better and I will never forget my friends and I mean that.

    So, besides just publishing what my 2008 earnings were this year, I have decided to expand into details to show where the money really has been coming from and where it has been going, and some of my insights that I have seen along the way. This post may soon become extremely long and boring .. so, in case you want to leave or get a fresh cup of coffee .. now is the time 🙂

    Reflection Of My Earnings 2008

    Except for the Halloween store of the HARTmarket series .. I really didn’t start to promote my other stores until Mid November. As such, the earnings are horribly embarrassing for the amount of time that I have spent against what I have earned. However, since about Christmas I have initiated random postings (1 per hour) from each of the stores to approximate (hopefully) one extra post per hour submitted to my Twitter account. Since Christmas, I have earned an extra $50 in commissions .. but, do not know how long that will transpire. I am very happy with Shareasale, and Pepperjam networks, and also use Commission Junction. I must say, though, that I hate CJ because I have to access the site from IE – it’s not too FF friendly.

    My Text-Link-Ads revenues made up 56% of my annual revenues in 2008. This scares me a little, because although for a few months I had broken the $1k mark, it is slowly declining each month. Not only that, there are some blogs that I really haven’t been blogging much on, that are earning the most revenue! I guess that’s good for me .. but, you think the advertisers would wise up more 😛 (jes keedeeng).

    I have pretty much -NIL- private sponsorship. Everything has been going through a 3rd party. It kind of bothers me that I have earned about $12,500 in 2008 – which represents about 50% because it is shared with the media company that finds, manages and maintains the advertising portion towards my blogs (TLA, LW, etc). I have started to place my own ads on my blogs that go through ‘Acrux Ads’. They do not take 1/2 and just charge me a handling fee. This enables me to charge less, yet earn more … but I have to handle all the promotion and bring the advertisers to me. (PS if interested, give me a shout!) I must say it is harder than it seems. I have yet to sell any ads, however I did mention once or twice that advertising options were available. I hate to beg or sound like I am needy. I have to change this attitude for 2009 and build on this part of my earnings.

    Revenue By Topics Series

    I consider the HART-Empire Network broken into four distinct “series” of blogs and sites, and then everything else. Here is how my revenue was broken down by series:

    @ HART Market Series – 1% of my revenue
    And You Will series – 10% of revenues
    Battling Series – 25% of revenues
    LVR series – 35% of revenues
    Everything else – 29% of revenues

    This was a shocker for me .. because in my mind “PetLvr” is the major part of my network and I consider it to be subsidizing everything else. But, in reality – although about 44% of my traffic (uniques) are from PetLvr blog itself ..there is a lot of traffic going to alot of other sites and the little earnings of the individual blog, do add up in the whole. I feel that if I spent time developing the “everything else” sites and the “Battling” and “And You Will” series .. there is much potential.

    I wish I could find CPM rates for all my blogs, but although 56% of my traffic that is not on CPM sounds good – when you spread it out to about 60 blogs it’s not that good. Advertisers are not jumping to get me on board, and quite frankly the lower traffic blogs make more money with google adsense actually.

    Reflection on My Expenses

    I’ve got three major expenses that are bringing down my profits dramatically. The first is my EVDO access fees. EVDO is my hi-speed wireless internet access for my laptop. Unfortunately (for my online business that is), we have a cottage on Lake Winnipeg and go every weekend between the May long-weekend and Canadian Thanksgiving. During the summer months, we take 3-4 weeks straight vacation out there continously. When I say “every weekend”, my wife begins to take Friday off and and we try to make it into a 3-day weekend. This has been hell for me – internet wise – because there is no internet out there. Already, I need about 5-6 days a week for my offline accounting and income tax business, and forced to fit this into a 4 day week – with the minor online activities and time spent. There isn’t any internet access at the cottage, unless we invest into a mega satellite dish .. which isn’t going to happen. So, I signed up for EVDO and every summer, go about 16 GIG transfer over my limit and bring about a huge bill. I recently renegotiated this back in November, so I’m hopeful to reduce this expense for 2009.

    Hosting costs. I have a super duper dedicated server and it is costing me. I wouldn’t need the super duper part, if I didn’t have the 60-70 blogs and sites on my server. I do not upgrade because of traffic growth, it’s for sheer CPU resource usage management. I really appreciate all the advice from many friends who think I should be paying half the fees with a magical system. I find it curious that, as an accountant and someone who has been online since March 1995 and blogging since 2005 and with all my sites and paying over $400 per month – every month – why they don’t think I have considered lowering my hosting costs? I have tried pretty much everything that has been suggested to me, and its unrealistic to think that I will move my accounts every 2 weeks to a different host provider to save $25-$50 per month without assurances. I believe my server is now able to handle most of the traffic now, although I am at a situation where I can upgrade this server two times more before I must look for more economical alternatives. I am using Singlehop and like their support and services.

    Writers Analysis for 2008

    I started the year with 2 writers providing me with content at the beginning of the year .. and ended up with 7 writers at the end of the year providing me with content. Altogether, I have gone through 22 writers this year in total. It is hard finding and keeping good writers and I felt that I have had great writers in the past, and all had better reasons to leave for their own benefit than to stick around for my benefit. I have been subsidizing writers for other blogs out of my own pocket and PetLvr blog earnings. Although, I didn’t start adding writers to the PetLvr blog until late June 2008, I earned about $4,300 more revenue for PetLvr blog that I paid out to writers, that went to support other writers.

    Not one other blog supported the cost of its writers – but, I honestly didn’t expect this to happen for at least 6 months. There are two blogs in the network that survived the 6 months and came close however, and feel each was just picking up steam before the sails were let out and time to look for a new writer.

    But – something strange happened in July 2008. On one blog, I decided to stop writing and just let traffic come to old posts that were doing well in the search engine. Surprising, this was on Battling Obesity blog and my traffic kept GROWING until about end of November 2008, and it was the highest grossing revenue in the Battling series. I will be resuming posting on this blog, and the other Battling series blogs without writers currently, and hope to focus 2009 into building up the “And You Will” series of blogs with content and writers.

    As for Domain renewals .. this includes a few domains that I have selected to renew for 3-5 year terms, plus obtain the .net .org domains as well. As for new registrations, I seem to have had a brain fart in the summer and registered a bunch of new domains for no reason … although, I did manage to turn one of them into a positive domain – x22c.com to shorten URLs for myself 🙂

    As for the advertising costs .. I would much rather put my money into content and writers’ fees than risk spending again with e.g. Yahoo Ads to promote my Halloween store or christmas stores. I hope the stores catch on over time in the HARTmarket – but, the whole idea for me to create them in the HART-Empire Network themed template and in the form of a blog is to avoid advertising.

    A Few Sitemeter Graphs from 2008

    Overall, traffic increases approximately 50% growth per month what it was at the beginning of the year … That’s good, right?

    sitemeter-2008-h-e-n-all

    PetLvr traffic blog traffic approximately doubled in 2008 per month, which a lot of hard effort and new writers were involved to help boost this growth

    sitemeter-2008-petlvrblog

    1-8-0-0-H-A-R-T traffic is very negligible, although about the same every year .. builds up a little during tax time, then settles off during the summer vacation and rest of the year, when I just post fluff Canada Revenue Agency news releases mostly

    sitemeter-2008-1800hartblog

    Raw Data – Summarized by ANAL-HART

    Here are the final gross revenues (by source) that my HART-Empire Network earned for 2008, 2007 and 2006 .. side by side for comparison

    SOURCE

    2008

    2007

    2006

    Google Adsense $4,181.58

    $1,541.42

    $800.00
    Linkworth $806.68

    $963.59

    $0.00
    Chitika $592.32

    $37.17

    $75.00
    Amazon $25.28

    $31.76

    $100.00
    Text-Link-Ads $11,150.71

    $4,807.90

    $1,050.00
    Adify $2,661.23

    $0.00

    $0.00
    Cafepress $0.00

    $19.00

    $55.00
    Affiliate/Commissions $245.27

    $158.07

    $85.00
    Kontera $21.24

    $0.00

    $0.00
    Private Ads $30.00

    $0.00

    $1,500.00
    Rebuild Your Vision $150.00

    $0.00

    $0.00
    ————

    ————

    ————
    TOTAL $19,864.31

    $7,558.91

    $3,665.00
    ========

    ==========

    ========

    Here is the allocation of the 2008 Earnings – By Blog – which only includes blogs and sites that have earned revenues in 2008

    BLOG

    LVR Series

    AndYouWill Series

    Battling Series

    HARTmarket Series

    Everything Else

    BirdLvr.com $97.75

    $0.00

    $0.00

    $0.00

    $0.00
    CatLvr.com $64.95

    $0.00

    $0.00

    $0.00

    $0.00
    DogLvr.com $325.98

    $0.00

    $0.00

    $0.00

    $0.00
    FishLvr.com $65.86

    $0.00

    $0.00

    $0.00

    $0.00
    HorseLvr.com $27.68

    $0.00

    $0.00

    $0.00

    $0.00
    PapillonLvr.com – Blog $10.51

    $0.00

    $0.00

    $0.00

    $0.00
    PetLvr.com – [The Blog] $6,434.31

    $0.00

    $0.00

    $0.00

    $0.00
    And You Will [Portal] 0.00

    $0.28

    $0.00

    $0.00

    $0.00
    And You Will Garden $0.00

    $107.72

    $0.00

    $0.00

    $0.00
    And You Will Have Kids $0.00

    $6.46

    $0.00

    $0.00

    $0.00
    And You Will Marry $0.00

    $70.41

    $0.00

    $0.00

    $0.00
    And You Will Play Poker $0.00

    $406.05

    $0.00

    $0.00

    $0.00
    And You Will Renovate $0.00

    $192.94

    $0.00

    $0.00

    $0.00
    And You Will Retire $0.00

    $1,028.02

    $0.00

    $0.00

    $0.00
    And You Will Travel $0.00

    $152.33

    $0.00

    $0.00

    $0.00
    Battling For Health [Portal] 0.00

    $0.00

    $7.37

    $0.00

    $0.00
    Battling Addiction $0.00

    $0.00

    $775.25

    $0.00

    $0.00
    Battling Alzheimer $0.00

    $0.00

    $279.94

    $0.00

    $0.00
    Battling Arthritis $0.00

    $0.00

    $296.58

    $0.00

    $0.00
    Battling Cancer $0.00

    $0.00

    $880.68

    $0.00

    $0.00
    Battling Depression $0.00

    $0.00

    $29.00

    $0.00

    $0.00
    Battling Diabetes $0.00

    $0.00

    $400.90

    $0.00

    $0.00
    Battling Healthcare $0.00

    $0.00

    $19.45

    $0.00

    $0.00
    Battling Hearing $0.00

    $0.00

    $2.71

    $0.00

    $0.00
    Battling Heart and Stroke $0.00

    $0.00

    $319.42

    $0.00

    $0.00
    Battling Multiple Sclerosis $0.00

    $0.00

    $283.26

    $0.00

    $0.00
    Battling Obesity $0.00

    $0.00

    $1,391.80

    $0.00

    $0.00
    Battling Schizophrenia $0.00

    $0.00

    $64.64

    $0.00

    $0.00
    Battling Stress $0.00

    $0.00

    $135.80

    $0.00

    $0.00
    Battling Vision $0.00

    $0.00

    $178.39

    $0.00

    $0.00
    HARTmarket [Portal] 0.00

    $0.00

    $0.00

    $24.90

    $0.00
    Classified market 0.00

    $0.00

    $0.00

    $0.51

    $0.00
    Shop @ Birthday 0.00

    $0.00

    $0.00

    $21.18

    $0.00
    Shop @ Christmas 0.00

    $0.00

    $0.00

    $52.22

    $0.00
    Shop @ Furniture 0.00

    $0.00

    $0.00

    $6.74

    $0.00
    Shop @ Halloween 0.00

    $0.00

    $0.00

    $15.07

    $0.00
    Shop @ Lingerie 0.00

    $0.00

    $0.00

    $44.81

    $0.00
    Shop @ Medieval 0.00

    $0.00

    $0.00

    $53.47

    $0.00
    Shop @ Pet Care 0.00

    $0.00

    $0.00

    $22.41

    $0.00
    Shop @ Software 0.00

    $0.00

    $0.00

    $0.14

    $0.00
    Shop @ Tools 0.00

    $0.00

    $0.00

    $1.55

    $0.00
    Shop @ Vision 0.00

    $0.00

    $0.00

    $3.22

    $0.00
    Shop @ Wedding 0.00

    $0.00

    $0.00

    $24.46

    $0.00
    1-8-0-0-H-A-R-T 0.00

    $0.00

    $0.00

    $0.00

    $573.23
    1800HART’s Picks 0.00

    $0.00

    $0.00

    $0.00

    $715.71
    62-151 Media Group 0.00

    $0.00

    $0.00

    $0.00

    $621.88
    call HART crazy 0.00

    $0.00

    $0.00

    $0.00

    $87.81
    Corydon Clock Repair 0.00

    $0.00

    $0.00

    $0.00

    $232.09
    Curling Blog 0.00

    $0.00

    $0.00

    $0.00

    $163.37
    Easy Spyware Tools 0.00

    $0.00

    $0.00

    $0.00

    $11.04
    HART-Empire 0.00

    $0.00

    $0.00

    $0.00

    $2,599.35
    HART-Networ 0.00

    $0.00

    $0.00

    $0.00

    $0.67
    HART-Empire-Network 0.00

    $0.00

    $0.00

    $0.00

    $12.79
    Planet Earth Peace Party 0.00

    $0.00

    $0.00

    $0.00

    $111.01
    Planet Earth Research Foundation 0.00

    $0.00

    $0.00

    $0.00

    $0.55
    The Singers 0.00

    $0.00

    $0.00

    $0.00

    $407.69
    ————

    ————

    ————

    ————

    ————

    ————

    TOTAL $7,027.04

    $1,964.21

    $5,065.19

    $270.68

    $5,537.19

    $19,864.31

    ========

    ==========

    ========

    ==========

    ========

    ==========

    Here are my expenses for 2008 – paid on a cash basis (e.g. Jan/08 includes Dec/07 expenses and I have not included some Dec/08 items that I will not pay out until Jan/09 like writers etc)

    2008 EXPENDITURE

    AMOUNT

    Domain Renewals $684.80
    Domain Registrations $234.70
    Dedicated Server and Hosting $3,771.59
    EVDO Access $1,859.42
    Advertising – Links $60.00
    Advertising – Halloween $176.58
    Advertising – Writers $50.00
    Software / Plugins / Support $706.40
    Content and Sub-Contract $933.00
    Writers and Sub-Contract $8,099.39
    Commissions Paid $6.51
    Design and Sub-Contract $125.00
    ————
    TOTAL $16,707.39
    ========

    Here is the breakdown – by topical “series” of what I paid to writers for these blogs in 2008, in aggregate

    WRITERS AND SUB-CONTENT 2008

    AMOUNT

    LVR Series of Blogs $2,136.42
    Battling Series $5,592.01
    AndYouWill Series $370.96
    ————
    TOTAL $8,099.39
    ========
    Tags: , ,
  • scissors
    December 11th, 2008HARTHmmmm Things, Quickies, WooHoo

    * I’ve been keeping track of my HART-Empire Network Earnings Online ..

    Here is the link: HART-Empire Network Earnings Spreadsheet Document

    The earnings are on an “Accrual” basis, where I’m documenting what I’ve earned, but monies will usually come in the following month, or (if ever) when I reach the minimum threshold for release of my earnings for payment. The expenditures are on a “Cash” basis, as I pay something related to my online earnings, I just load up the spreadsheet and modify it.

    Summary of Gross Earnings 2007/2008

    * January 2007 – $344.61
    * February 2007 – $372.37
    * March 2007 – $492.41
    * April 2007 – $491.85
    * May 2007 – $620.99
    * June 2007 – $632.47
    * July 2007 – $672.66
    * August 2007 – $701.78
    * September 2007 – $706.09
    * October 2007 – $801.12
    * November 2007 – $859.20
    * December 2007 – $863.36

    ** Year-To-Date Gross Earnings (Jan-Dec/2007) – $7,558.91
    * Average (YTD) $20.71 per day or, $629.91 per month

    * January 2008 – $984.91
    * February 2008 – $1,076.34
    * March 2008 – $1,596.53
    * April 2008 – $1,872.75
    * May 2008 – $1,767.26
    * June 2008 – $1,857.37
    * July 2008 – $1,770.71
    * August 2008 – $1,736.46
    * September 2008 – $1,669.61
    * October 2008 – $1,914.26
    * November 2008 – $1,823.65

    ** Year-To-Date Gross Earnings (Jan-Nov/2008) – $18,069.85
    * Average (YTD) $53.94 per day ($60.79 in Nov/2008) and Average (YTD) $1,642.71 per month in 2008

    Reflection

    As I mentioned last month, November was intended to be another “building stage” month … trying to get my templates under controll, upgrading plugins, wordpress versions .. and other administrative stuff. Revenues were down because of it, bur fortunately not by much.

    Unfortunately, I didn’t do too much “building” and converting templates at all in November, and still during this time in December I have not done much. Quite honestly, I have been swamped with my offline work and I have been neglecting my blogs this month.

    As for the revenues, just like Halloween – I think I have “blown” it for christmas season in the HART Market stores, but I don’t advertise so, I deserve that I suppose! I’m barely getting this under control and modifying the products each site has every week and hopefully it will click in during 2009. The time spent in November trying to promote the stores were a last ditch effort, in my opinion, that I probably should have spent the time just modifying the templates and doing the upgrades. Oh well!

    And, I probably should be upgrading this blog and template too 🙂

    In December 2008, I did manage to create 8 new sites .. 3 new “Lvr” blogs (for 2009) and 5 new HART Market stores (as soon as I get the templates in I will add them to the top menu). If I can manage to earn revenues of $1,930.16 .. then I will have broken the gross revenues of $20,000 for 2008. Although, looking at my earnings so far Dec 1-10, 2008 .. I suspect I probably be closer to $19,800 or less.

    It’s been a slow year, yet looking at other blog owners trying to monetize and make money online I should be a lot more grateful than I am. However, I still direct my success to any bottom line earnings which, for the next six months, I see myself continually breaking even as I bootstrap more of my business back into the business and hope to grow.

    SOURCE

    2008 (11/12)

    2007

    2006

    Google Adsense $3,863.79

    $1,541.42

    $800.00
    Linkworth $756.60

    $963.59

    $0.00
    Chitika $550.22

    $37.17

    $75.00
    Amazon $25.28

    $31.76

    $100.00
    Text-Link-Ads $10,201.74

    $4,807.90

    $1,050.00
    Adify $2,328.96

    $0.00

    $0.00
    Cafepress $0.00

    $19.00

    $55.00
    Affiliate/Commissions $156.67

    $158.07

    $85.00
    Kontera $6.59

    $0.00

    $0.00
    Private Ads $30.00

    $0.00

    $1,500.00
    Rebuild Your Vision $150.00

    $0.00

    $0.00
    ————

    ————

    ————
    TOTAL $18,069.85

    $7,558.91

    $3,665.00
    ========

    ==========

    ========
    Tags:
  • scissors
    November 7th, 2008HARTHmmmm Things, Quickies, WooHoo

    * I’ve been keeping track of my HART-Empire Network Earnings Online ..

    Here is the link: HART-Empire Network Earnings Spreadsheet Document

    The earnings are on an “Accrual” basis, where I’m documenting what I’ve earned, but monies will usually come in the following month, or (if ever) when I reach the minimum threshold for release of my earnings for payment. The expenditures are on a “Cash” basis, as I pay something related to my online earnings, I just load up the spreadsheet and modify it.

    Summary of Gross Earnings 2007/2008

    * January 2007 – $344.61
    * February 2007 – $372.37
    * March 2007 – $492.41
    * April 2007 – $491.85
    * May 2007 – $620.99
    * June 2007 – $632.47
    * July 2007 – $672.66
    * August 2007 – $701.78
    * September 2007 – $706.09
    * October 2007 – $801.12
    * November 2007 – $859.20
    * December 2007 – $863.36

    ** Year-To-Date Gross Earnings (Jan-Dec/2007) – $7,558.91
    * Average (YTD) $20.71 per day or, $629.91 per month

    * January 2008 – $981.88
    * February 2008 – $1,076.12
    * March 2008 – $1,596.30
    * April 2008 – $1,872.57
    * May 2008 – $1,767.04
    * June 2008 – $1,857.06
    * July 2008 – $1,770.19
    * August 2008 – $1,725.38
    * September 2008 – $1,668.93
    * October 2008 – $1,913.86

    ** Year-To-Date Gross Earnings (Jan-Oct/2008) – $16,242.75
    * Average (YTD) $61.74 per day ($52.26 in Oct/2008) and Average (YTD) $1,623.25 per month in 2008

    Reflection

    October 2008 showed a decent 14.68% increase over September 2008 revenues, which was showing a little decline .. and hit the HIGHEST GROSS EARNINGS IN A SINGLE MONTH that I have ever did! Unfortunately, none of the increase was due to any Halloween marketing and store revenues, but fortunately I am optimistic and I will take it! (yaaaaay)

    PLUS:
    * Year-to-date October 2008 (10 months) I have officially doubled my earnings during the same period of 2007 (more yaaaay). I must remember, unfortunately, that gross revenues are not “net profits” or enough for me to quit my dayjob just yet but it’s nice to know as I see the gross increase – there is hope to receive a “net”. This month of October showed a net profit almost equal to the google adsense revenue I received. This is very good because Google sends me the money directly into my bank account each month. Being able to pay all the expenses out of my paypal account without bringing back my adsense earnings is a relief – especially if I can build up my paypal account balance.

    For November 2008, I am back in the building stages, as rather than specifically try to grow my network and get these templates under control and installed .. I will be tweaking existing sites that might help me longer term grow traffic for my network as a whole – and upgrade plugins. I have also introduced a new advertising medium to the mix and hope to supplement earnings with a totally new add-on to my gross. Can I break $2,000 in November?? *fingers crossed*

    For 2009 .. the plan is to continue to increase my base levels in paypal and add several new writers in January … before the new tax season starts eating up my time once again. I will not forget this over November and December.

    SOURCE

    2008 (10/12)

    2007

    2006

    Google Adsense $3,460.05

    $1,541.42

    $800.00
    Linkworth $721.60

    $963.59

    $0.00
    Chitika $476.96

    $37.17

    $75.00
    Amazon $22.24

    $31.76

    $100.00
    Text-Link-Ads $9,218.07

    $4,807.90

    $1,050.00
    Adify $2,061.14

    $0.00

    $0.00
    Cafepress $0.00

    $19.00

    $55.00
    Other Affiliations $127.69

    $158.07

    $85.00
    Private Ads $30.00

    $0.00

    $1,500.00
    Rebuild Your Vision $125.00

    $0.00

    $0.00
    ————

    ————

    ————
    TOTAL $16,242.75

    $7,558.91

    $3,665.00
    ========

    ==========

    ========
    Tags:
  • scissors
    October 12th, 2008HARTHmmmm Things, Quickies, WooHoo

    * I’ve been keeping track of my HART-Empire Network Earnings Online ..

    Here is the link: HART-Empire Network Earnings Spreadsheet Document

    The earnings are on an “Accrual” basis, where I’m documenting what I’ve earned, but monies will usually come in the following month, or (if ever) when I reach the minimum threshold for release of my earnings for payment. The expenditures are on a “Cash” basis, as I pay something related to my online earnings, I just load up the spreadsheet and modify it.

    Summary of Gross Earnings 2007/2008

    * January 2007 – $344.61
    * February 2007 – $372.37
    * March 2007 – $492.41
    * April 2007 – $491.85
    * May 2007 – $620.99
    * June 2007 – $632.47
    * July 2007 – $672.66
    * August 2007 – $701.78
    * September 2007 – $706.09
    * October 2007 – $801.12
    * November 2007 – $859.20
    * December 2007 – $863.36

    ** Year-To-Date Gross Earnings (Jan-Dec/2007) – $7,558.91
    * Average (YTD) $20.71 per day or, $629.91 per month

    * January 2008 – $981.88
    * February 2008 – $1,076.12
    * March 2008 – $1,596.30
    * April 2008 – $1,872.57
    * May 2008 – $1,767.04
    * June 2008 – $1,857.06
    * July 2008 – $1,770.19
    * August 2008 – $1,725.38
    * September 2008 – $1,668.93

    ** Year-To-Date Gross Earnings (Jan-Sepl/2008) – $14,318.64
    * Average (YTD) $52.26 per day ($55.63 in Sepl/2008) and Average (YTD) $1,590.56 per month in 2008

    Reflection

    September 2008 showed a 3rd consecutive decline in revenues. I attribute the first two months to my Summer Vacation, but in the month of September I was re-building the “Shop @ HART Market” stores. I actually showed a NET LOSS of ($292) for the month, as I’m still paying off the excess EVDO fees used while away at the cottage in August, plus I thought I would spend $200.00 towards Halloween and Yahoo! Marketing sponsorship ads .. just to see if it will help anything for the Halloween @ HART Market store. There were also an excess of domain renewals in the Month of September. It’s been a year since I converted the health and DIY sites to the single domain/subdomain concept, but I am not yet complete in moving the MySQL databases from the old account … so I just renewed everything just in case. This is my December 2008 project. The positive thing that came out of September 2008 is that I had exceeded $400 from Google Adsense two consecutive months in a row. I find that thrilling somehow.

    For October 2008, I am optimistic on moving upwards in revenues but, you know how that goes – stuff happens. I’ll know when the month of October 2008 is over how I did!

    SOURCE

    2008 (9/12)

    2007

    2006

    Google Adsense $2,992.44

    $1,541.42

    $800.00
    Linkworth $666.35

    $963.59

    $0.00
    Chitika $403.40

    $37.17

    $75.00
    Amazon $17.48

    $31.76

    $100.00
    Text-Link-Ads $8,214.71

    $4,807.90

    $1,050.00
    Adify $1,776.53

    $0.00

    $0.00
    Cafepress $0.00

    $19.00

    $55.00
    Other Affiliations $117.73

    $158.07

    $85.00
    Private Ads $30.00

    $0.00

    $1,500.00
    Rebuild Your Vision $100.00

    $0.00

    $0.00
    ————

    ————

    ————
    TOTAL $14,318.64

    $7,558.91

    $3,665.00
    ========

    ==========

    ========
    Tags:
  • scissors
    October 12th, 2008HARTHmmmm Things, Quickies, WooHoo

    D’oh! // Unfortunately I prepared this during the conversion in September 2008 when I upgraded to a bigger and better server and when the DNS kicked in … the post was not included.

    However .. here is the summary of August 2008 Earnings.

    Text Link Ads – $959.98
    Linkworth – $52.25
    Adify – $225.57
    Adsense – $401.72
    Chitika – $52.98
    Amazon – $1.88
    Shareasale – $6.00
    Rebuild Your Vision – $25.00

    >> Total August 2008 – $1.725.38

    >> Year-to-date 2008 – $12,649.71

    See the September 2008 earnings for spreadsheet links.

    Tags:
  • scissors
    August 20th, 2008HARTHmmmm Things, Statistics, WooHoo

    * I’ve been keeping track of my HART-Empire Network Earnings Online ..

    Here is the link: HART-Empire Network Earnings Spreadsheet Document

    The earnings are on an “Accrual” basis, where I’m documenting what I’ve earned, but monies will usually come in the following month, or (if ever) when I reach the minimum threshold for release of my earnings for payment. The expenditures are on a “Cash” basis, as I pay something related to my online earnings, I just load up the spreadsheet and modify it.

    Summary of Gross Earnings 2007/2008

    * January 2007 – $344.61
    * February 2007 – $372.37
    * March 2007 – $492.41
    * April 2007 – $491.85
    * May 2007 – $620.99
    * June 2007 – $632.47
    * July 2007 – $672.66
    * August 2007 – $701.78
    * September 2007 – $706.09
    * October 2007 – $801.12
    * November 2007 – $859.20
    * December 2007 – $863.36

    ** Year-To-Date Gross Earnings (Jan-Dec/2007) – $7,558.91
    * Average (YTD) $20.71 per day or, $629.91 per month

    * January 2008 – $981.88
    * February 2008 – $1,076.12
    * March 2008 – $1,596.30
    * April 2008 – $1,872.57
    * May 2008 – $1,767.04
    * June 2008 – $1,857.06
    * July 2008 – $1,770.19

    ** Year-To-Date Gross Earnings (Jan-Jul/2008) – $10,949.33
    * Average (YTD) $51.29 per day ($57.10 in Jul/2008) and Average (YTD) $1,560.62 per month in 2008

    Reflection

    July 2008 revenues showed a decline of almost 5% over June 2008 levels, but I consider July as a short month. We went on vacation from July 27, 2008 until August 13, 2008 (hence the delays in posting this) and I was working hard “offline” trying to tie up loose ends before we left. Although I had internet access with my Laptop and EVDO card .. most of the time spent online was trying to setup and organize working stores in my HARTmarket.com sites. I seemed to be quite involved in more promotion of other people’s social requests that I didn’t really have much time to do my own! Also, certain CPM contracts expired and there were vacant spots with no earnings on the Adify network for about 10 days in July.

    I am not optomistic about August 2008 revenues, and in fact TLA revenues are down. But, surprisingly the adify revenues have exceed July figures already as of today, and Adsense also estimated to be exceed July figures .. Go figure! I know that I haven’t been posting much! Quite strange indeed – and, whatever they will turn out to be – they will turn out to be~!

    In the meantime, I know the slowdown is a direct result from the lack of posting on the sites around my network. Instead of the usual 10-15 blogs I have been contributing to (in addition to the paid writers) I am probably closer to 5 blogs that I contribute to. I have to work on that despite my enjoyment of having somewhat of a vacation.

    Good News … I broke $10,000 in July and almost broke $11,000 year to date earnings! WooHoo!

    Bad News … The expenses were out of control in July, and overall .. I barely made $65 net for the month. All money earned is going back into the HART-Empire Network in the way of fees for content, hosting and incidentals. I know I’m not getting any of this money! Hopefully soon though~

    SOURCE

    2008 (7/12)

    2007

    2006

    Google Adsense $2,163.96

    $1,541.42

    $800.00
    Linkworth $566.60

    $963.59

    $0.00
    Chitika $311.74

    $37.17

    $75.00
    Amazon $14.60

    $31.76

    $100.00
    Text-Link-Ads $6,291.66

    $4,807.90

    $1,050.00
    Adify $1,364.04

    $0.00

    $0.00
    Cafepress $0.00

    $19.00

    $55.00
    Other Affiliations $106.73

    $158.07

    $85.00
    Private Ads $30.00

    $0.00

    $1,500.00
    Rebuild Your Vision $100.00

    $0.00

    $0.00
    ————

    ————

    ————
    TOTAL $10,949.33

    $7,558.91

    $3,665.00
    ========

    ==========

    ========
    Tags:
  • scissors
    July 11th, 2008HARTHmmmm Things, Quickies, WooHoo

    * I’ve been keeping track of my HART-Empire Network Earnings Online ..

    Here is the link: HART-Empire Network Earnings Spreadsheet Document

    The earnings are on an “Accrual” basis, where I’m documenting what I’ve earned, but monies will usually come in the following month, or (if ever) when I reach the minimum threshold for release of my earnings for payment. The expenditures are on a “Cash” basis, as I pay something related to my online earnings, I just load up the spreadsheet and modify it.

    Summary of Gross Earnings 2007/2008

    * January 2007 – $344.61
    * February 2007 – $372.37
    * March 2007 – $492.41
    * April 2007 – $491.85
    * May 2007 – $620.99
    * June 2007 – $632.47
    * July 2007 – $672.66
    * August 2007 – $701.78
    * September 2007 – $706.09
    * October 2007 – $801.12
    * November 2007 – $859.20
    * December 2007 – $863.36

    ** Year-To-Date Gross Earnings (Jan-Dec/2007) – $7,558.91
    * Average (YTD) $20.71 per day or, $629.91 per month

    * January 2008 – $981.88
    * February 2008 – $1,076.12
    * March 2008 – $1,596.30
    * April 2008 – $1,872.57
    * May 2008 – $1,767.04
    * June 2008 – $1,857.06

    ** Year-To-Date Gross Earnings (Jan-Jun/2008) – $9,154.14
    * Average (YTD) $50.30 per day ($61.97 in Jun/2008) and Average (YTD) $1,525.69 per month in 2008

    Reflection

    June 2008 increase gross revenues somewhat back to April 2008 levels. I fear there may be a decline in the upcoming July and August months. I am even more burnt out from work, and a wanting and desire to spend the summer weekends (combined with a 2-week summer vacation) over at the cottage.

    Everything I do online, is gearing for the fall – mostly, being my schedule. YES! I made a schedule, and hopefully I will get around to completing this schedule over the next few months.

    In the meantime, I know the slowdown is a direct result from the lack of posting on the sites around my network. Instead of the usual 10-15 blogs I have been contributing to (in addition to the paid writers) I am probably closer to 5 blogs that I contribute to. I have to work on that despite my enjoyment of having somewhat of a vacation.

    And, despite it all .. in July I do expect to break the $10,000 level of gross earnings year-to-date – not too shabby, eh?

    SOURCE

    2008 (6/12)

    2007

    2006

    Google Adsense $1,821.71

    $1,541.42

    $800.00
    Linkworth $491.60

    $963.59

    $0.00
    Chitika $277.39

    $37.17

    $75.00
    Amazon $13.04

    $31.76

    $100.00
    Text-Link-Ads $5,258.97

    $4,807.90

    $1,050.00
    Adify $1,203.69

    $0.00

    $0.00
    Cafepress $0.00

    $19.00

    $55.00
    Other Affiliations $57.74

    $158.07

    $85.00
    Private Ads $30.00

    $0.00

    $1,500.00
    ————

    ————

    ————
    TOTAL $9,154.14

    $7,558.91

    $3,665.00
    ========

    ==========

    ========
    Tags:
  • scissors
    June 7th, 2008HARTHmmmm Things, Quickies, WooHoo

    * I’ve been keeping track of my HART-Empire Network Earnings Online ..

    Here is the link: HART-Empire Network Earnings Spreadsheet Document

    The earnings are on an “Accrual” basis, where I’m documenting what I’ve earned, but monies will usually come in the following month, or (if ever) when I reach the minimum threshold for release of my earnings for payment. The expenditures are on a “Cash” basis, as I pay something related to my online earnings, I just load up the spreadsheet and modify it.

    Summary of Gross Earnings 2007/2008

    * January 2007 – $344.61
    * February 2007 – $372.37
    * March 2007 – $492.41
    * April 2007 – $491.85
    * May 2007 – $620.99
    * June 2007 – $632.47
    * July 2007 – $672.66
    * August 2007 – $701.78
    * September 2007 – $706.09
    * October 2007 – $801.12
    * November 2007 – $859.20
    * December 2007 – $863.36

    ** Year-To-Date Gross Earnings (Jan-Dec/2007) – $7,558.91
    * Average (YTD) $20.71 per day or, $629.91 per month

    * January 2008 – $981.88
    * February 2008 – $1,076.12
    * March 2008 – $1,596.30
    * April 2008 – $1,872.57
    * May 2008 – $1,767.04

    ** Year-To-Date Gross Earnings (Jan-May/2008) – $7,297.08
    * Average (YTD) $48.01 per day ($57.00 in May/2008) and Average (YTD) $1,459.42 per month in 2008

    Reflection

    May 2008 declined in gross revenues over what April 2008 accomplished. In my release of the April 2008 figures, I hypothetically wondered outloud if I could maintain a 15% growth each month .. and if I could, May 2008 would have been more than $2,100. But, although that I did fall short – I believe I know what the reasons were:

    * Meltdown and After-Tax Season Burn-out during the first week of May/2008
    * I put a call for, and hired 5 new writers for the PetLvr and “LVR” series of blogs last half of May/2008

    Both of the above events took up my time away from production of posting content and the promotion of same during the month. Despite that, if you look at the chart below – I have almosted DOUBLED revenues from 2006 and almost exceeded entire 2007 earnings just in these past 5 months.

    Regarding expenses, it’s hard to believe I still had a net PROFIT – because in May 2008 I purchased a network-wide site license to have Ansuman’s 32-Language Translator “Gold” version plugin for $400 USD. It’s expensive but, at the beginning of 2008 I had in mind to upgrade most of the important existing blogs – 1 at a time – with the “PRO” version translator plugin at $30/pop … and one new blog a month. This just made financial sense in the long run, that I can have this available for all my blogs – existing and future blogs.

    SOURCE

    2008 (5/12)

    2007

    2006

    Google Adsense $1,535.50

    $1,541.42

    $800.00
    Linkworth $402.93

    $963.59

    $0.00
    Chitika $243.00

    $37.17

    $75.00
    Amazon $11.60

    $31.76

    $100.00
    Text-Link-Ads $4,206.12

    $4,807.90

    $1,050.00
    Adify $835.68

    $0.00

    $0.00
    Cafepress $0.00

    $19.00

    $55.00
    Other Affiliations $32.25

    $158.07

    $85.00
    Private Ads $30.00

    $0.00

    $1,500.00
    ————

    ————

    ————
    TOTAL $7,297.08

    $7,558.91

    $3,665.00
    ========

    ==========

    ========
    Tags:
  • scissors
    May 3rd, 2008HARTHmmmm Things, WooHoo

    * I’ve been keeping track of my HART-Empire Network Earnings Online ..

    Here is the link: HART-Empire Network Earnings Spreadsheet Document

    The earnings are on an “Accrual” basis, where I’m documenting what I’ve earned, but monies will usually come in the following month, or (if ever) when I reach the minimum threshold for release of my earnings for payment. The expenditures are on a “Cash” basis, as I pay something related to my online earnings, I just load up the spreadsheet and modify it.

    Summary of Gross Earnings 2007/2008

    * January 2007 – $344.61
    * February 2007 – $372.37
    * March 2007 – $492.41
    * April 2007 – $491.85
    * May 2007 – $620.99
    * June 2007 – $632.47
    * July 2007 – $672.66
    * August 2007 – $701.78
    * September 2007 – $706.09
    * October 2007 – $801.12
    * November 2007 – $859.20
    * December 2007 – $863.36

    ** Year-To-Date Gross Earnings (Jan-Dec/2007) – $7,558.91
    * Average (YTD) $20.71 per day or, $629.91 per month

    * January 2008 – $981.88
    * February 2008 – $1,076.12
    * March 2008 – $1,596.30
    * April 2008 – $1,872.57

    ** Year-To-Date Gross Earnings (Jan-Apr/2008) – $5,530.04
    * Average (YTD) $45.70 per day ($62.42 in April/2008) and Average (YTD) $1,382.51 per month in 2008

    Reflection

    April 2008 was another positive growth month, earnings-wise .. despite that the traffic growth was a negative for April 2008. According to the statistics, April 2008 was 190.13% of January 2008 earnings, and 117.3% of March 2008 earnings. I am not unrealistic and think that each month the earnings can grow by a similar percentage, if I put my mind to it .. but I wonder what would happen if I could maintain a 15% monthly growth rate… Then, my monthly earnings could look like this:

    April $1,872
    May $2,153
    June $2,476
    July $2,847
    August $3,274
    September $3,765
    October $4,330
    November $4,980
    December $5,726

    Now .. I like that $5,726 figure in December x 12 could be = $68,718/year! 😀 Realistically, however .. I need new structure and planning to achieve this growth .. better content, new writing staff, more traffic and promotion, and higher priced ad spots that I have been getting.

    I still think this is possible, and being hooked into the Adify network and CPM sponsorship has opened my eyes a little to this possibility. I need the HART-Empire Network to grow. I have yet to be paid from them, and still don’t expect to start receiving payments until June or July… but, at least I accrue.

    Regarding expenses, although it looks positive net income, cash flow is different from net income. I will be expanding and hiring more writers starting June 1st though, and despite my adversity to the automatic renewing of domains by my registrar .. I have a lot going through this month – and I think I will renew them one final year .. just to be sure I don’t need them, and to protect the domain. Maybe I’ll just park them this time 🙂

    SOURCE

    2008 (4/12)

    2007

    2006

    Google Adsense $1,213.25

    $1,541.42

    $800.00
    Linkworth $311.55

    $963.59

    $0.00
    Chitika $200.02

    $37.17

    $75.00
    Amazon $9.37

    $31.76

    $100.00
    Text-Link-Ads $3,183.26

    $4,807.90

    $1,050.00
    Adify $573.90

    $0.00

    $0.00
    Cafepress $0.00

    $19.00

    $55.00
    Other Affiliations $8.69

    $158.07

    $85.00
    Private Ads $30.00

    $0.00

    $1,500.00
    ————

    ————

    ————
    TOTAL $5,530.04

    $7,558.91

    $3,665.00
    ========

    ==========

    ========
    Tags:
  • scissors
    April 1st, 2008HARTHmmmm Things, Quickies, WooHoo

    * I’ve been keeping track of my HART-Empire Network Earnings Online ..

    Here is the link: HART-Empire Network Earnings Spreadsheet Document

    The earnings are on an “Accrual” basis, where I’m documenting what I’ve earned, but monies will usually come in the following month, or (if ever) when I reach the minimum threshold for release of my earnings for payment. The expenditures are on a “Cash” basis, as I pay something related to my online earnings, I just load up the spreadsheet and modify it.

    Summary of Gross Earnings 2007/2008

    * January 2007 – $344.61
    * February 2007 – $372.37
    * March 2007 – $492.41
    * April 2007 – $491.85
    * May 2007 – $620.99
    * June 2007 – $632.47
    * July 2007 – $672.66
    * August 2007 – $701.78
    * September 2007 – $706.09
    * October 2007 – $801.12
    * November 2007 – $859.20
    * December 2007 – $863.36

    ** Year-To-Date Gross Earnings (Jan-Dec/2007) – $7,558.91
    * Average (YTD) $20.71 per day or, $629.91 per month

    * January 2008 – $981.88
    * February 2008 – $1,076.12
    * March 2008 – $1,596.30

    ** Year-To-Date Gross Earnings (Jan-Mar/2008) – $3,657.47
    * Average (YTD) $40.19 per day or, $1,219.16 per month

    Reflection

    March 2008 was a good month for me .. I think I might finally have extra cash left over in my Paypal account after paying all of the bill! Not bad – up 48% over last month!

    * This is cool. If you look at the table below, I am $7.53 SHORT of how much I made two years ago for 2006 .. That’s right! I’ve grossed in 3 months this year what I had grossed in 12 months of revenues online in 2006! And, it’s also about half of what I earned for entire year of 2007! That’s pretty amazing to me. So far – my estimates for April may not be 48% growth again, but I see it being a little higher!! Revenues are growing. I just have to keep up the traffic flow as well.

    * I picked up a new media sponsor, but will not be getting paid until 100 days (3-1/2 months) later. I am still looking for something/someone new to sponsor the Battling For Health blogs.

    * Sitemeter traffic still shows growth in March 2008 over February 2008.

    * I did note one thing though – I was prepared to let about 12 domains lapse this month and did NOT renew them when they because do. Unfortunately, my domain registrar certifies guaranteed renewals and I signed up to do that all last winter – and this month about 9 domains automatically renewed themselves.

    I am pleased again that March traffic is still on the rise, overall – in the HART-Empire Network.

    sitemeter-2008-03.jpg

    SOURCE

    2008 (3/12)

    2007

    2006

    Google Adsense $862.84

    $1,541.42

    $800.00
    Linkworth $229.37

    $963.59

    $0.00
    Chitika $147.04

    $37.17

    $75.00
    Amazon $1.71

    $31.76

    $100.00
    Text-Link-Ads $2,210.96

    $4,807.90

    $1,050.00
    Adify $166.86

    $0.00

    $0.00
    Cafepress $0.00

    $19.00

    $55.00
    Other Affiliations $8.69

    $158.07

    $85.00
    Private Ads $30.00

    $0.00

    $1,500.00
    ————

    ————

    ————
    TOTAL $3,657.47

    $7,558.91

    $3,665.00
    ========

    ==========

    ========
    Related Posts with Thumbnails
    Tags:
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