• HART-Empire Earnings for 2007 (November) Released

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    December 4th, 2007HARTHmmmm Things, Quickies, WooHoo

    * I’m keeping track of my HART-Empire Earnings for 2007 Online .. and yes .. I forgot to post my October 2007 earnings – (but, it’s included YTD)

    Here is the link: HART-Empire Network Earnings Spreadsheet Document

    After the decision to consolidate my network into a handful of sites back in September … October and November 2007 were rebuilding months for month. Although, I still haven’t completely reworked the consolidation of about half of my sites – but, it’s not out of mind.

    In October 2007 .. I hired my first two blogger/writers that weren’t related to me! Woohoo! If you haven’t met these bloggers or visited their blog .. please do!

    * Gloria Gamat has taken over my Battling Arthritis blog and
    * Lesly Maranan has taken over my Battling Cancer blog.

    I wish them all the best, quite happy with their work and results, and feel my blogs are in great hands! Feel free to go stumble their blogs or articles and leave them some comments! 😀

    Besides writers, I have been expanding (and incurring expenses) in acquiring content – mostly sites that are or will be part of the HARTmarket.com ‘mega site’. I probably need a good portal site but, here are the current stores part of the “HART Market”:

    * Animal Art @ HART Market new
    * Birthday @ HART Market new
    * Classifieds @ HART Market new
    * Furniture @ HART Market
    * Halloween @ HART Market
    * Lingerie @ HART Market
    * Medieval @ HART Market
    * Pet Care @ HART Market new
    * Pet Supplies @ HART Market new
    * Vision @ HART Market new
    * Wedding @ HART Market new

    I have a few more stores or sites being implemented on this domain, but will probably not introduce them until 2008. Once these and other sites are at the level I imagine, I will be concentrating on expanding content by hiring more writers in 2008.

    I feel that things are starting to become more stable and opportunities continue to exist for modest growth and minor expansion. I’m still spending waaaaaaay too much, in relation to my earnings – but it’s all part of growth. All my earnings are put back into the HART-Empire Network. I’ve been trying to implement a switchover to a network wide themed HART-Empire Network template that I hope will be in place before 2008 that might help speed up the loading of certain sites, and help with branding. This has been a long-time in coming and I’m at the mercy of my designer and implementation strategies and design. I’m not in a real rush, because I know once I finally get this in place I will have to upload them to all of my sites! This means downtime, final upgrading of sites, new plugins, delete old plugins, adding unique sidebar and footer codes to individual templates, etc. I will be tackling a ‘mega site’ at a time, starting with the Battling Series of sites hopefully!

    If you are a blog owner monetizing your own site, I am assuming you are quite aware of Google’s PR downgrades around the ‘net. Most of my sites have been affected and were changed. My 1800HART site, which was a PR5 back in May07 is now a PR0 – but, I suspect that it has more to do with me posting all of the 2kbloggers links back in the month of August 2007, instead of the Text-Link-Ads issue. I’ve lost some sponsors, but generally I’ve also been picking up new sponsors and quite frankly, search engine traffic continues to grow for me and didn’t seem to be affected. And (knock on wood) nor was my earnings. I still consciously am looking for alternate ways to monetize, which has explained some of the growth in the HART Market series of site .. which are all affiliated-based instead of product-in-my-basement-based sites.

    So – back to my earnings YTD to November 30, 2007. The earnings are on an “Accrual” basis, where I’m documenting what I’ve earned, but monies will usually come in the following month, or (if ever) when I reach the minimum threshold for release of my earnings for payment. The expenditures are on a “Cash” basis, as I pay something related to my online earnings, I just load up the spreadsheet and modify it.

    Summary of Gross Earnings 2007

    * January 2007 – $344.61
    * February 2007 – $372.37
    * March 2007 – $492.41
    * April 2007 – $491.85
    * May 2007 – $620.99
    * June 2007 – $632.47
    * July 2007 – $672.66
    * August 2007 – $701.78
    * September 2007 – $706.09
    * October 2007 – $801.12
    * November 2007 – $859.20

    ** Year-To-Date Gross Earnings (Jan-Nov/2007) – $6,695.55
    * Average (YTD) $20.05 per day or, $608.09 per month
    *** Still not enough to quit my day job!~

    Reflection

    Year to date NET income shows me making $1,128.65 profit. Based on my paypal account balance, which is basically -NIL- .. this is obviously the amount that I have spent foolishly paying bills. However, the reality is that 100% of the google adsense earnings ($1,316.90) automatically transfered directly into my bank account – so, I must have actually PUT BACK $188.25 from bank account to cover some paypal purchases during the year. I’m hoping that for 2008 it will only be one way – the first way – from paypal/google to my own bank account and not the other way around!

    Season’s Greetings Everybody!

    In the meantime, I would like to take this opportunity to wish everybody a Happy Holiday Season .. and, for all of you sites out there monetizing your blogs and have online stores .. a successful and profitable Holiday Season for you!

    Take care
    HART (1-800-HART)

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